Some technology businesses are hard to classify. With its multi-faceted LAGO product, Comosoft embraces DAM, PIM, personalized marketing, publishing automation, and many other, interrelated technologies—in a way that defies easy categorization.
The 2020 Summer Olympics were both a casualty of the pandemic and, like many other traditions, a symbol of hope—assuming their 2021 reboot goes as planned. This time, there will be over 330 events in fifty sports disciplines, from aquatics through wrestling and everything in between.
Of all these sports, the decathlon is one of the more complex, combining ten different running, jumping, and throwing events. There are indeed more disparate-sounding competitions, like the marathon-swimming-biking “iron man” triathlon and the shooting-plus-skiing biathlon. Some of these seem like they were based on a dare. But the decathlon, like its Greek ancestor, the pentathlon, tops the list.
The main point of these combination events is that they defy specialization. Participants must compete in a wide, demanding range of events, each requiring a different set of skills. A decathlete may not out-perform a dedicated sprinter or pole vaulter; instead, they aspire to win in a larger, more complicated arena.