Webinar: EPISODE III

Episode III: More Than Just Another Proofing Solution – Perform Last-Minute-Changes Without Rocking the Boat.

Join the final episode of our global webinar series showing a fully optimized circular production process with LAGO.

EPISODE III: 08. April – 4:00 pm CET | 3:00 pm GMT | 9:00 am CST | 10:00 am EST

The participation is free of charge. To register for our first webinar click on the button below.

Registration

 

The proofing process within a leaflet production is more than just asking for different page background or price adjustments. During the final days before pages are sent off to the printer, pretty much anything can happen. Product pricing or copy needs to be updated, images may change, products are moved to a new position or switched for a complete new product. When adding regional and/or store specific variants into the mix, the complexity grows even more and the communication needed to perform all these changes starts to become one of the biggest time sinks in your whole production process. This is why LAGO Proof is more than just a simple proofing solution to add comments asking for a different page background. Learn how LAGO Proof in conjunction with LAGO Whiteboard are solving all of the above challenges. Price updates 5 minutes before files are sent to printer? It’s not science fiction. It’s reality!

  • Easy to use proofing application
  • Overview of complete leaflet including all regional and/or store specific leaflet variants
  • Automatic price updates, triggering an update of price mechanics on the InDesign page based on business rules
  • Reposition, removal or adding of products throughout the production process
  • Automatic creation or removal of regional and/or store specific leaflet variants based on data changes

We are looking forward to seeing you there!


Webinar: EPISODE II

Episode II: Building Bridges Between Category Management and Marketing – Tear Down Your Communication Walls and Optimize Your Workflow.

Join the second episode of our global webinar series showing a fully optimized circular production process with LAGO.

EPISODE II: 25. March4:00 pm CET | 3:00 pm GMT | 9:00 am CST | 10:00 am EST

The participation is free of charge. To register for our first webinar click on the button below.

Registration

 

The handover of information related to the planning of a leaflet from category management to marketing or external design agencies is a crucial step within the production process. Lack of information or mistakes can result in delays and/or higher costs down the road. Usually close monitoring by multiple people is needed. Learn how the connection of LAGO Whiteboard –  the application for digital leaflet planning – and LAGO Layout – the most powerful InDesign plugin on the market – ensures that the information flow is not interrupted as well as the automatic layout generator from LAGO greatly improves the speed of page layout & design.
  • Direct integration between LAGO Whiteboard and LAGO Layout
  • Consistent data flow between category management and design team
  • Automatic layout creation using smart templates
  • Placeholder technology to automatically display pricing, copy and everything related to a product within InDesign
  • Automatic creation of regional and/or store specific variants for the design team

We are looking forward to seeing you there!


Webinar: EPISODE I

Kickstarting Your Digital Planning and Leaflet Production Process – Push Your Category Management Into the Future of Retail!

Join the first episode of our global webinar series showing a fully optimized circular production process with LAGO.

EPISODE I: 11. March4:00 pm CET | 3:00 pm GMT | 9:00 am CST | 10:00 am EST

The participation is free of charge. To register for our first webinar click on the button below.

Registration

 

Everything starts with the proper planning! A circular production process is no different. The category management plays the key role in assortment and product selection as well as assigning both to the individual pages of a leaflet. With growing numbers of products and increasing varieties as well as the market moving towards more regional or store specific leaflet variants, the need to perform this planning in a powerful digital environment becomes more important every day. Learn how LAGO Whiteboard enables category management to perform these tasks efficiently in one central application that is connected to your ERP system as well as the marketing department including the leaflet design and production in the downstream process.
  • Planning of leaflet in LAGO Whiteboard
  • Utilization of product data directly imported from ERP system
  • Planning of regional and/or store specific leaflet variants including switch-out products
  • Stickering: The easy way to see all product related data during the planning process, including historical sales data
  • Assignment of merchandise departments to page space allocations for a streamlined top-down planning process
  • Preview leaflet pages without handing them over to the design team

We are looking forward to seeing you there!