Now more than ever, catalogs are effective because of technological innovations that enable companies to target customers based on their interests and buying habits.
Today’s savvy retail chains are choosy – as they should be – when it comes to allocating their advertising dollars. Whether printed or digital, circular ads are still one of the most valuable and reliable ways to reach consumers.
If your company’s products number in the hundreds of thousands (or more), then your marketing department will be quickly overwhelmed - especially when each product is promoted across print and digital channels.
It may seem like catalogs are no longer relevant or effective in today’s retail climate. We believe they're making a comeback.
Using Technology to Transition Your Creative and Marketing Teams to Remote Work -- In order to successfully transition your team from face-to-face to remote employment, here are some strategies that we have seen to be successful with countless online teams.
Do you have an existing MAM/DAM or PIM system? No worries! We can integrate LAGO into your workflow, your data model, and your processes, while preserving the value of your investment.