Print Catalogs: Why They Need to Be Added to Your Retail Marketing Toolbox
Now more than ever, catalogs are effective because of technological innovations that enable companies to target customers based on their interests and buying habits.
How Automation Makes Print Production Successful
In a world where the flood of ephemeral online ads is quickly seen and forgotten just as fast, the humble printed catalog or flyer can have a long-lasting effect on the consumer.
Simplifying Your Circular Ad Production
Today’s savvy retail chains are choosy – as they should be – when it comes to allocating their advertising dollars. Whether printed or digital, circular ads are still one of the most valuable and reliable ways to reach consumers.
5 Signs Your Marketing Department Needs Production Automation
If your company’s products number in the hundreds of thousands (or more), then your marketing department will be quickly overwhelmed - especially when each product is promoted across print and digital channels.
Top 4 Ways To Leverage InDesign + Automation To Easily Manage Retail Catalogs
It may seem like catalogs are no longer relevant or effective in today’s retail climate. We believe they're making a comeback.
Transitioning to Remote Work
Using Technology to Transition Your Creative and Marketing Teams to Remote Work -- In order to successfully transition your team from face-to-face to remote employment, here are some strategies that we have seen to be successful with countless online teams.
The Designer’s Dilemma
Finding Time to Actually Design While Working On Data-Intensive Projects - Designers have more to do than hunt for images and product information. But when their printed and online designs involve complex data, they need tools to stay productive.
Integrating Multichannel Marketing Software for Retail Circular Production
Do you have an existing MAM/DAM or PIM system? No worries! We can integrate LAGO into your workflow, your data model, and your processes, while preserving the value of your investment.
Modern-Day Hunting & Gathering
Grocery store chains wade through oceans of data to present shoppers with just the right offers. Comosoft’s integration with Adobe InDesign makes that process cost-effective.
Store-Level Print Production
Digital didn't kill print - it transformed it! With LAGO, you can produce multichannel, versioned catalogs and ads that customized for the right market.