Print Catalogs: Why They Need to Be Added to Your Retail Marketing Toolbox
Now more than ever, catalogs are effective because of technological innovations that enable companies to target customers based on their interests and buying habits.
No Compromises with Design & Data
Accelerate multichannel marketing with InDesign production of circulars and catalogs - without sacrificing good design.
LAGOmation: The Real-World Promise of Data Driven Marketing Automation
Industrial automation is an accepted reality. Automating marketing communication production is a much different thing. Is automation even possible in the fast-moving, data-intensive world of multichannel marketing?
The Future of Black Friday for Retailers
This year’s traditional, post-Thanksgiving mayhem has been spiked by the COVID pandemic—but retailers are regrouping. With more agile digital tools and strategies, they will continue to create special occasions to celebrate consumer spending.
Crossing the Digital Chasm
Retailers are faced with enormous challenges in sustaining their mobile-friendly, digital output. The solution can be found in their workflow for print.
PIM-Point Accuracy
When a retailer has hundreds of thousands of SKUs and over 2,000 stores, how can it leverage all that data effectively—and profitably—in its public marketing efforts?